42 technologies5 categories
boomtownroi.com is built on WordPress with Intercom and Cloudflare.
The frontend relies on Backbone.js. Analytics are handled by Google Tag Manager and Google Analytics. Infrastructure includes Cloudflare and Oracle Dyn.
Tech Stack Highlights
Core Platform2
WordPress
CMS
75%
2 evidence signals
HTML
<link rel="stylesheet" href="https://boomtownroi.com/wp-contentHTML
<link rel="stylesheet" href="https://boomtownroi.com/wp-content/WordPress Block Editor
Page builders
75%
1 evidence signal
HTML
<div class="wp-block-Frameworks & Languages5
Backbone.jsv1.6.0
JavaScript frameworks
100%
2 evidence signals
Script
https://boomtownroi.com/wp-includes/js/backbone.min.js?ver=1.6.0JS Global
Backbone → object(v1.6.0)Tailwind CSS
UI frameworks
75%
1 evidence signal
css
--tw-PrimeReact
UI frameworks
75%
1 evidence signal
HTML
p-componentMarionette.jsv2.4.2
JavaScript frameworks
75%
1 evidence signal
JS Global
Marionette → object(v2.4.2)React
JavaScript frameworks
50%
1 evidence signal
HTML
implied by PrimeReactAnalytics & Marketing16
Google Tag Manager
Tag managers
100%
3 evidence signals
HTML
googletagmanager.com/gtm.jsJS Global
google_tag_manager → objectJS Global
dataLayer → objectGoogle Analytics
Analytics
100%
5 evidence signals
Cookie
_gaCookie
_gidScript
https://www.google-analytics.com/analytics.jsScript
https://www.googletagmanager.com/gtag/js?id=G-RB8WWC9PSK&cx=c>m=4e63b1JS Global
GoogleAnalyticsObject → stringTwitter Ads
Advertising
100%
2 evidence signals
Script
https://static.ads-twitter.com/uwt.jsJS Global
twttr → objectFacebook Pixelv2.9.277
Analytics
100%
3 evidence signals
Script
https://connect.facebook.net/signals/config/452304271579566?v=2.9.277&r=stable&domain=boomtownroi.com&hme=b0ad3da822578fe2b808f13c29c26424c1eec6df21f897230a1f8d7975c03c8e&ex_m=101%2C194%2C143%2C22%2C69%2C70%2C136%2C65%2C64%2C11%2C151%2C87%2C16%2C130%2C123%2C72%2C75%2C129%2C148%2C153%2C8%2C4%2C5%2C7%2C6%2C3%2C88%2C98%2C154%2C159%2C208%2C59%2C175%2C176%2C52%2C262%2C30%2C71%2C220%2C219%2C218%2C23%2C32%2C100%2C58%2C10%2C60%2C94%2C95%2C96%2C102%2C126%2C31%2C29%2C128%2C125%2C124%2C144%2C73%2C147%2C145%2C146%2C47%2C57%2C119%2C15%2C150%2C42%2C249%2C250%2C248%2C26%2C27%2C28%2C45%2C137%2C74%2C109%2C18%2C20%2C41%2C37%2C39%2C38%2C80%2C89%2C93%2C107%2C135%2C138%2C43%2C108%2C24%2C21%2C115%2C66%2C35%2C140%2C139%2C141%2C132%2C131%2C25%2C34%2C56%2C106%2C149%2C67%2C17%2C142%2C111%2C78%2C63%2C19%2C82%2C83%2C112%2C81%2C33%2C277%2C201%2C190%2C191%2C189%2C280%2C272%2C49%2C202%2C104%2C127%2C77%2C117%2C51%2C44%2C46%2C110%2C116%2C122%2C55%2C61%2C50%2C53%2C97%2C152%2C1%2C120%2C14%2C118%2C12%2C2%2C54%2C90%2C62%2C114%2C86%2C85%2C155%2C156%2C91%2C92%2C9%2C121%2C99%2C48%2C133%2C84%2C76%2C68%2C113%2C103%2C40%2C134%2C0%2C79%2C36%2C105%2C13%2C157Script
https://connect.facebook.net/en_US/fbevents.jsJS Global
_fbq → function(v2.9.277)Linkedin Insight Tag
Analytics
100%
2 evidence signals
Script
https://snap.licdn.com/li.lms-analytics/insight.min.jsJS Global
_linkedin_data_partner_id → stringMicrosoft Advertising
Advertising
100%
5 evidence signals
Cookie
_uetsidCookie
_uetvidScript
https://bat.bing.com/bat.jsJS Global
UET → functionJS Global
uetq → objectHubSpot Chat
Live chat
100%
2 evidence signals
Script
https://js.usemessages.com/conversations-embed.jsJS Global
HubSpotConversations → objectAdRoll
Advertising
100%
4 evidence signals
Script
https://s.adroll.com/j/VOJ7A4LTQZA2BPQ7OSVF67/roundtrip.jsJS Global
adroll_adv_id → stringJS Global
adroll_pix_id → stringJS Global
adroll_version → stringG
Google Workspace
Email
100%
1 evidence signal
dns
MX: aspmx.l.google.comS
SendGrid
Email
95%
1 evidence signal
dns
SPF includes sendgrid.netM
Mandrill
Email
95%
1 evidence signal
dns
SPF includes mandrillapp.comReddit Ads
Advertising
75%
1 evidence signal
Script
https://www.redditstatic.com/ads/pixel.jsYoast SEOv26.9
SEO
75%
1 evidence signal
HTML
<!-- This site is optimized with the Yoast SEO plugin v26.9 -6sense
Marketing automation
75%
1 evidence signal
Script
https://j.6sc.co/6si.min.jsH
HubSpot
Marketing automation
75%
1 evidence signal
JS Global
_hsq → objectHubSpot Analytics
Analytics
75%
1 evidence signal
Script
https://js.hs-analytics.net/analytics/1773435900000/19590513.jsInfrastructure & Security6
Intercom
SaaS
100%
3 evidence signals
Script
https://widget.intercom.io/widget/xbs43q4nJS Global
Intercom → functionJS Global
intercomSettings → objectCloudflare
CDN
100%
3 evidence signals
Header
9dbe0178c8f91a1f-SJCHeader
cloudflare: cloudflareCookie
__cf_bmHubSpot Conversations
SaaS
100%
3 evidence signals
Script
https://js.hs-scripts.com/19590513.jsJS Global
HubSpotConversations → objectJS Global
_hsq → objectO
Oracle Dyn
PaaS
100%
1 evidence signal
dns
NS: ns2.p02.dynect.netCloudflare Bot Management
Security
75%
1 evidence signal
Cookie
__cf_bmWP Engine
PaaS
75%
1 evidence signal
Header
WP Engine: WP EngineLibraries & Utilities13
Sentryv9.6.1
Issue trackers
100%
8 evidence signals
HTML
<script src="https://browser.sentry-cdn.com/9.6.1/bundle.min.jsScript
https://browser.sentry-cdn.com/9.6.1/bundle.min.jsScript
https://browser.sentry-cdn.com/9.6.1/bundle.min.jsScript
https://browser.sentry-cdn.com/9.6.1/bundle.min.jsScript
https://browser.sentry-cdn.com/9.6.1/bundle.min.jsScript
https://browser.sentry-cdn.com/9.6.1/bundle.min.jsScript
https://browser.sentry-cdn.com/9.6.1/bundle.min.jsJS Global
__SENTRY__ → objectWistia
Video players
100%
8 evidence signals
Script
https://fast.wistia.com/assets/external/embed_shepherd-v1.jsScript
https://fast.wistia.com/embed/medias/dpu5nzzuwa.jsonpScript
https://fast.wistia.com/assets/external/E-v1.jsScript
https://fast.wistia.com/embed/medias/acvpq8a5xj.jsonpScript
https://fast.wistia.com/assets/external/E-v1.jsScript
https://fast.wistia.com/static/integrations-hubspot-v1.jsJS Global
Wistia → objectJS Global
wistiaEmbeds → objectChili Piper
Appointment scheduling
100%
3 evidence signals
Script
https://js.chilipiper.com/marketing.jsScript
https://js.chilipiper.com/marketing.jsJS Global
ChiliPiper → objectNinja Formsv3.14.1
WordPress plugins
100%
3 evidence signals
Script
https://boomtownroi.com/wp-content/plugins/ninja-forms/assets/js/min/front-end-deps.js?ver=3.14.1Script
https://boomtownroi.com/wp-content/plugins/ninja-forms/assets/js/min/front-end.js?ver=3.14.1JS Global
nfForms → objectHTTP/3
Miscellaneous
75%
1 evidence signal
Header
h3: h3=":443"; ma=86400Underscore.jsv1.13.7
JavaScript libraries
75%
1 evidence signal
Script
https://boomtownroi.com/wp-includes/js/underscore.min.js?ver=1.13.7jQuery Migrate
JavaScript libraries
75%
1 evidence signal
Script
https://boomtownroi.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.4.1core-js
JavaScript libraries
75%
1 evidence signal
JS Global
__core-js_shared__ → objectTwitter Emoji (Twemoji)
Font scripts
75%
1 evidence signal
JS Global
twemoji → objectFont Awesome
Font scripts
75%
2 evidence signals
stylesheet
https://boomtownroi.com/wp-content/plugins/getwid/vendors/fontawesome-free/css/all.min.css?ver=5.5.0stylesheet
https://boomtownroi.com/wp-content/plugins/ninja-forms/assets/css/font-awesome.min.css?ver=6.9.1Typekit
Font scripts
75%
1 evidence signal
HTML
<link rel="dns-prefetch" href="//use.typekit.netPopup Maker
WordPress plugins
75%
1 evidence signal
stylesheet
https://boomtownroi.com/wp-content/plugins/popup-maker/dist/packages/block-library-style.css?ver=dbea705cfafe089d65f1jQuery
JavaScript libraries
50%
1 evidence signal
HTML
implied by jQuery Migrate