24 technologies5 categories
hobbycraft.co.uk is built on Salesforce Commerce Cloud with Google Tag Manager and Optimizely. It ranks #48,946 globally.
The frontend relies on DaisyUI. Analytics are handled by Google Tag Manager and Appsflyer. Infrastructure includes Azure DNS and Cloudflare.
Tech Stack Highlights
Core Platform2
Salesforce Commerce Cloud
Ecommerce
100%
6 evidence signals
Cookie
dw_dntCookie
dwsidScript
https://www.hobbycraft.co.uk/on/demandware.static/Sites-hobbycraft-uk-Site/-/en_GB/v1771214949052/app_hobbycraft.jsstylesheet
/on/demandware.static/Sites-hobbycraft-uk-Site/-/en_GB/v1771214949052/common-critical.cssstylesheet
/on/demandware.static/Sites-hobbycraft-uk-Site/-/en_GB/v1771214949052/common-hobbycraft.cssstylesheet
/on/demandware.static/Sites-hobbycraft-uk-Site/-/en_GB/v1771214949052/hp-hobbycraft.cssBloomreach Discovery
Search engines
75%
1 evidence signal
Script
https://cdns.brsrvr.com/v1/br-trk-6090.jsFrameworks & Languages2
DaisyUI
UI frameworks
75%
1 evidence signal
HTML
drawer-toggleTailwind CSS
UI frameworks
50%
1 evidence signal
HTML
implied by DaisyUIAnalytics & Marketing13
Google Tag Manager
Tag managers
100%
3 evidence signals
HTML
googletagmanager.com/gtm.jsJS Global
google_tag_manager → objectJS Global
dataLayer → objectOptimizely
A/B Testing
100%
3 evidence signals
Cookie
optimizelyEndUserIdScript
https://cdn.optimizely.com/js/25251511284.jsJS Global
optimizely → objectTrustpilot
Reviews
100%
2 evidence signals
Script
https://widget.trustpilot.com/bootstrap/v5/tp.widget.bootstrap.min.jsJS Global
Trustpilot → objectAppsflyer
Analytics
100%
2 evidence signals
Script
https://websdk.appsflyer.com?st=banners&JS Global
AppsFlyerSdkObject → stringM
Microsoft 365
Email
100%
1 evidence signal
dns
MX: hobbycraft-co-uk.mail.protection.outlook.comS
SendGrid
Email
100%
1 evidence signal
dns
DKIM selector: s1A
Amazon SES
Email
95%
1 evidence signal
dns
SPF includes amazonses.comM
Mandrill
Email
95%
1 evidence signal
dns
SPF includes mandrillapp.comB
Brevo
Email
95%
1 evidence signal
dns
SPF includes sendinblue.comGoogle Analytics
Analytics
75%
1 evidence signal
JS Global
gtag → functionImpact
Affiliate programs
75%
1 evidence signal
JS Global
irEvent → objectMedallia
Analytics
75%
1 evidence signal
JS Global
KAMPYLE_COMMON → objectS
Salesforce
CRM
75%
1 evidence signal
HTML
implied by Salesforce Commerce CloudInfrastructure & Security4
Osano
Cookie compliance
100%
2 evidence signals
Script
https://cmp.osano.com/AzZcqGS4jEF4X1HQE/2dc9e0f8-eb87-4b80-9d1b-d98a01fcc3e7/osano.jsJS Global
Osano → functionForter
Security
100%
3 evidence signals
Cookie
forterTokenScript
https://5ad9ec64efa5.cdn4.forter.com/sn/5ad9ec64efa5/script.jsJS Global
ftr__startScriptLoad → numberA
Azure DNS
PaaS
100%
1 evidence signal
dns
NS: ns4-01.azure-dns.infoCloudflare
CDN
75%
2 evidence signals
Header
9ceb2a0c5ab9810a-SJCHeader
cloudflare: cloudflareLibraries & Utilities3
Global-e
Cross border ecommerce
100%
8 evidence signals
Cookie
GlobalE_CT_DataCookie
GlobalE_DataScript
https://web.global-e.com/merchant/clientsdk/885?v=2.1.4Script
https://webservices.global-e.com/merchant/changeshippingandcurrency?autoshow=false&merchantid=885&country=US&culture=en-US¤cy=USD&v=2.1.4&environment=live&loadSwitcherData=falseScript
https://globale-analytics-sdk.global-e.com/PROD/bundle.jsScript
https://webservices.global-e.com/merchant/freeShippingBanner?merchantId=885&country=US¤cy=USD&culture=en-US&cb=1771225189JS Global
GLOBALE_ENGINE_CONFIG → objectJS Global
GlobalE → objectcore-js
JavaScript libraries
75%
1 evidence signal
JS Global
__core-js_shared__ → objectBazaarvoice Curation
Content curation
75%
1 evidence signal
Script
https://edge.curalate.com/sites/hobbycraft-o1lbcr/site/latest/site.min.js