31 technologies4 categories
ulta.com is built on Bootstrap with Snowplow Analytics and Impact. It ranks #6,180 globally.
Analytics are handled by Snowplow Analytics and Google Tag Manager. Infrastructure includes Akamai and cdnjs.
Tech Stack Highlights
Frameworks & Languages3
Bootstrapv4.2.1
UI frameworks
75%
1 evidence signal
HTML
<link
rel="stylesheet"
href="https://stackpath.bootstrapcdn.com/bootstrap/4.2.1/css/bootReact Router
JavaScript frameworks
75%
1 evidence signal
JS Global
__reactRouterVersion → stringReact
JavaScript frameworks
50%
1 evidence signal
HTML
implied by React RouterAnalytics & Marketing21
Snowplow Analytics
Analytics
100%
3 evidence signals
Script
https://cdnjs.cloudflare.com/ajax/libs/snowplow/2.16.3/sp.min.jsJS Global
GlobalSnowplowNamespace → objectJS Global
Snowplow → objectImpact
Affiliate programs
100%
2 evidence signals
Script
https://d.impactradius-event.com/A119822-1eb0-43de-95fe-3053aaab3d711.jsJS Global
irEvent → object
Akamai mPulse
RUM
100%
2 evidence signals
HTML
<script>
// akam-sw.js install script version 1.3.6
"serviceWorker"in navigator&&"find"in[]&&functioJS Global
BOOMR_API_key → stringGladly
Live chat
100%
2 evidence signals
Script
https://cdn.gladly.com/chat-sdk/widget.js?q=1770626901856JS Global
Gladly → objectM
MailChimp
Marketing automation
100%
1 evidence signal
dns
DKIM selector: k1M
Microsoft 365
Email
100%
1 evidence signal
dns
DKIM selector: selector1S
SendGrid
Email
100%
1 evidence signal
dns
DKIM selector: s1P
Proofpoint
Email
100%
1 evidence signal
dns
MX: mxb-001e8203.gslb.pphosted.comGoogle Tag Manager
Tag managers
75%
1 evidence signal
JS Global
dataLayer → objectGoogle Analytics
Analytics
75%
1 evidence signal
JS Global
gtag → functionFacebook Pixelv2.0
Analytics
75%
1 evidence signal
JS Global
_fbq → function(v2.0)Microsoft Advertising
Advertising
75%
1 evidence signal
JS Global
uetq → objectCriteo
Advertising
75%
1 evidence signal
JS Global
criteo_q → objectDynatrace
Analytics
75%
1 evidence signal
JS Global
dtrum → objectDynatrace RUM
RUM
75%
1 evidence signal
Script
https://www.ulta.com/ruxitagentjs_ICA15789NPRTUVXfghqrux_10329260115094557.jsPinterest Conversion Tagv3.0
Analytics
75%
1 evidence signal
JS Global
pintrk → function(v3.0)Tealium
Tag managers
75%
2 evidence signals
Script
https://tags.tiqcdn.com/utag/ulta/main/prod/utag.jsScript
https://tags.tiqcdn.com/utag/tiqapp/utag.v.js?a=ulta/main/202602032136&cb=1770626902040TikTok Pixel
Analytics
75%
1 evidence signal
JS Global
TiktokAnalyticsObject → stringMovable Ink
Personalisation
75%
1 evidence signal
JS Global
MovableInkTrack → stringMedallia
Analytics
75%
1 evidence signal
JS Global
KAMPYLE_COMMON → objectNarrativ
Affiliate programs
75%
1 evidence signal
Script
https://static.narrativ.com/tags/ultabeauty.jsInfrastructure & Security4
OneTrust
Cookie compliance
75%
3 evidence signals
Script
https://cdn.cookielaw.org/scripttemplates/otSDKStub.jsScript
https://cdn.cookielaw.org/scripttemplates/otSDKStub.jsScript
https://cdn.cookielaw.org/scripttemplates/otSDKStub.jsEnvoy
Reverse proxies
75%
1 evidence signal
Header
722
Akamai
CDN
75%
1 evidence signal
Header
9 - 0 pmb=mNONE,1mRUM,2cdnjs
CDN
75%
1 evidence signal
Script
https://cdnjs.cloudflare.com/ajax/libs/snowplow/2.16.3/sp.min.jsLibraries & Utilities3
core-js
JavaScript libraries
75%
1 evidence signal
JS Global
__core-js_shared__ → objectLoadable-Components
JavaScript libraries
75%
1 evidence signal
JS Global
__LOADABLE_LOADED_CHUNKS__ → object
Boomerangv1.766.0
JavaScript libraries
75%
2 evidence signals
JS Global
BOOMR → object(v1.766.0)JS Global
BOOMR_mq → object