22 technologies4 categories
dealer.com is built on WordPress with Google Tag Manager and Google Analytics. It ranks #12,099 globally.
Analytics are handled by Google Tag Manager and Google Analytics. Infrastructure includes WordPress VIP.
Tech Stack Highlights
Core Platform3
WordPress
CMS
100%
3 evidence signals
Header
WordPress: WordPress VIP <https://wpvip.com>HTML
<link rel="preload" href="https://www.dealer.com/wp-contentHTML
<meta property="og:image" content="https://www.dealer.com/wp-content/WordPress Block Editor
Page builders
75%
1 evidence signal
HTML
<div class="wp-block-Elementorv3.35.1
Page builders
75%
1 evidence signal
Meta Tag
<meta name="^Elementor\s([\d\.]+)\;version:\1" content="Elementor 3.35.1; features: e_font_icon_svg, additional_custom_breakpoints; settings: css_print_method-external, google_font-enabled, font_display-swap">Analytics & Marketing11
Google Tag Manager
Tag managers
100%
3 evidence signals
HTML
googletagmanager.com/gtm.jsJS Global
google_tag_manager → objectJS Global
dataLayer → objectGoogle Analytics
Analytics
100%
4 evidence signals
Cookie
_gaCookie
_gidScript
https://www.google-analytics.com/analytics.jsJS Global
GoogleAnalyticsObject → stringLinkedin Insight Tag
Analytics
100%
2 evidence signals
Script
https://snap.licdn.com/li.lms-analytics/insight.min.jsJS Global
_linkedin_partner_id → stringOptimizely
A/B Testing
100%
3 evidence signals
Cookie
optimizelyEndUserIdScript
https://cdn.optimizely.com/js/19574744407.js?ver=1.0.0JS Global
optimizely → objectM
Microsoft 365
Email
100%
1 evidence signal
dns
DKIM selector: selector1S
SendGrid
Email
100%
1 evidence signal
dns
DKIM selector: s1P
Proofpoint
Email
100%
1 evidence signal
dns
MX: mxa-0028a403.gslb.pphosted.comMicrosoft Clarity
Analytics
75%
1 evidence signal
JS Global
clarity → functionTwitter Ads
Advertising
75%
1 evidence signal
JS Global
twttr → objectYoast SEOv26.9
SEO
75%
1 evidence signal
HTML
<!-- This site is optimized with the Yoast SEO plugin v26.9 -iGoDigital
Personalisation
75%
1 evidence signal
Script
https://1476201.collect.igodigital.com/collect.js?ver=1.2024Infrastructure & Security3
reCAPTCHA
Security
75%
4 evidence signals
Script
https://www.google.com/recaptcha/api.js?hl=en&ver=6.9.1#038;render=explicitScript
https://www.google.com/recaptcha/api.js?render=6Le_agUsAAAAAE62f_Wb5yFsyAfKqpcOkSg2ixOb&ver=2.1.0Script
https://www.google.com/recaptcha/api.js?hl=en&ver=6.9.1#038;render=explicitScript
https://www.google.com/recaptcha/api.js?render=6Le_agUsAAAAAE62f_Wb5yFsyAfKqpcOkSg2ixOb&ver=2.1.0Nginx
Web servers
75%
1 evidence signal
Header
nginx(?:/([\d.]+))?\;version:\1: nginxWordPress VIP
PaaS
75%
1 evidence signal
Header
^WordPress VIP|wpvip\.com: WordPress VIP <https://wpvip.com>Libraries & Utilities5
Font Awesome
Font scripts
100%
2 evidence signals
Script
https://www.dealer.com/_static/??/wp-content/plugins/elementor/assets/lib/font-awesome/js/v4-shims.min.js,/wp-includes/js/dist/dom-ready.min.js?m=1770142567jJS Global
___FONT_AWESOME___ → objectGravity Formsv2.9.26
WordPress plugins
100%
3 evidence signals
HTML
<div class="gf_browser_chrome gform_wrapper gravity-theme gform-theme--no-framework ddc-vin-sfmc-mapHTML
<div class="gform-body gform_bodyScript
https://www.dealer.com/wp-content/plugins/gravityforms/js/gravityforms.min.js?ver=2.9.26Swiper
JavaScript libraries
75%
1 evidence signal
JS Global
Swiper → functionTypekit
Font scripts
75%
1 evidence signal
HTML
<link rel="dns-prefetch" href="//use.typekit.netAudioEye
Accessibility
75%
3 evidence signals
Script
https://ws.audioeye.com/ae.jsScript
https://wsv3cdn.audioeye.com/bootstrap.js?d=www.dealer.comScript
https://wsv3cdn.audioeye.com/v2/scripts/loader.js?h=58635dec66e85934a9fa38c867be5828&lang=en-US&cb=2026-01-28