25 technologies5 categories
kbb.com is built on WordPress with Google Tag Manager and Next.js. It ranks #7,059 globally.
The frontend relies on Next.js. Analytics are handled by Google Tag Manager and Google Analytics. Infrastructure includes UltraDNS and Akamai.
Tech Stack Highlights
Core Platform1
WordPress
CMS
75%
2 evidence signals
HTML
<link rel="preload" as="image" href="https://www.kbb.com/cs-camp/wp-contentHTML
<link rel="preload" as="image" href="https://www.kbb.com/cs-camp/wp-content/Frameworks & Languages4
Next.js
JavaScript frameworks
100%
4 evidence signals
Header
^Next\.js ?([0-9.]+)?\;version:\1: Next.jsJS Global
__NEXT_DATA__ โ objectDOM
nextjs-rootDOM
nextjs-dataReact
JavaScript frameworks
75%
1 evidence signal
HTML
implied by Next.jsNode.js
Programming languages
75%
1 evidence signal
HTML
implied by Next.jsGraphQL
Programming languages
50%
1 evidence signal
HTML
implied by ApolloAnalytics & Marketing10
Google Tag Manager
Tag managers
100%
3 evidence signals
HTML
googletagmanager.com/gtm.jsJS Global
google_tag_manager โ objectJS Global
dataLayer โ objectGoogle Analytics
Analytics
100%
2 evidence signals
Cookie
_gaScript
https://www.googletagmanager.com/gtag/js?id=G-NPRVVBXJQV&cx=c>m=4e6241Akamai mPulse
RUM
100%
2 evidence signals
HTML
<script>(()=>{var e=document.getElementsByTagName("head")[0],t=document.createElement("script");t.idJS Global
BOOMR_API_key โ stringM
Microsoft 365
Email
100%
1 evidence signal
dns
DKIM selector: selector1S
SendGrid
Email
100%
1 evidence signal
dns
DKIM selector: s1P
Proofpoint
Email
100%
1 evidence signal
dns
MX: mxa-0028a403.gslb.pphosted.comOptimizely
A/B Testing
75%
1 evidence signal
JS Global
optimizely โ objectNew Relic
RUM
75%
2 evidence signals
JS Global
NREUM โ objectJS Global
newrelic โ objectGoogle Publisher Tag
Advertising
75%
1 evidence signal
Script
https://securepubads.g.doubleclick.net/tag/js/gpt.jsPubMatic
Advertising
75%
1 evidence signal
Script
https://ads.pubmatic.com/AdServer/js/google-esp.jsInfrastructure & Security6
U
UltraDNS
PaaS
100%
1 evidence signal
dns
NS: edns3.ultradns.comOneTrust
Cookie compliance
75%
3 evidence signals
Script
https://cdn.cookielaw.org/scripttemplates/otSDKStub.jsScript
https://cdn.cookielaw.org/scripttemplates/otSDKStub.jsScript
https://cdn.cookielaw.org/scripttemplates/otSDKStub.jsHSTS
Security
75%
1 evidence signal
Header
max-age=31536000 ; includeSubDomains ; preloadAkamai
CDN
75%
2 evidence signals
Header
9 89280 0 pmb=mRUM,2dns
CNAME: wildcard.kbb.com.edgekey.netAkamai Bot Manager
Security
75%
2 evidence signals
Cookie
ak_bmscCookie
bm_szFunding Choices
Cookie compliance
75%
4 evidence signals
Script
https://fundingchoicesmessages.google.com/i/18353239?ers=3Script
https://fundingchoicesmessages.google.com/f/AGSKWxWKY6CglCp-vcC-n2Q3rPPc349JCXwe13O_1EMvADbl400iyW-g8jfQ3aLUyQBu14xnv6a4jlh5oG6IhQLOYg2lEgTsPxSCpBkFzgxDSKfcdPyDrH18XLxu5-4M66kRnNpwgOmNAA==?fccs=W251bGwsbnVsbCxudWxsLG51bGwsbnVsbCxudWxsLFsxNzcwNjMxNjM4LDE2ODAwMDAwMF0sbnVsbCxudWxsLG51bGwsW251bGwsWzddXSwiaHR0cHM6Ly93d3cua2JiLmNvbS8iLG51bGwsW1s4LCJFX1A4NVpsZnRIbyJdLFs5LCJlbi1VUyJdLFsxOSwiMiJdLFsxNywiWzBdIl0sWzI0LCIiXSxbMjksImZhbHNlIl1dXQScript
https://fundingchoicesmessages.google.com/f/AGSKWxWwEGIMXi1mh_CJGNYfQHzvlevLIvEWRrZMXKctg8s0Ej0tLo6dT7m1dup6GJgkQiZxtyZxi2mdiBlIY117a3nnuUt4GoKMiNOUTHRPAu-1Z14OU_huSi-FY9CbB_rA7N-irpNwjg==?fccs=W251bGwsbnVsbCxudWxsLG51bGwsbnVsbCxudWxsLFsxNzcwNjMxNjM4LDgzNzAwMDAwMF0sbnVsbCxudWxsLG51bGwsW251bGwsWzcsOV0sbnVsbCwyLG51bGwsImVuIl0sImh0dHBzOi8vd3d3LmtiYi5jb20vIixudWxsLFtbOCwiRV9QODVabGZ0SG8iXSxbOSwiZW4tVVMiXSxbMTksIjIiXSxbMTcsIlswXSJdLFsyNCwiIl0sWzI5LCJmYWxzZSJdXV0Script
https://fundingchoicesmessages.google.com/f/AGSKWxXmc2imaL5amK1Tgq7JzUuthQDv8W4zPZ1bLjlx2f8maAV1Sr6eh3NSPzaRElz9ZpGRbqly-HD45qirjW8KtBTRqk2_CyQWGgRZjVpLqSygSDyHKoiOl63gTaBwXd2GTFcp-jFCEg==?fccs=W251bGwsbnVsbCxudWxsLG51bGwsbnVsbCxudWxsLFsxNzcwNjMxNjM5LDczOTAwMDAwMF0sbnVsbCxudWxsLG51bGwsW251bGwsWzcsOSw2XSxudWxsLDIsbnVsbCwiZW4iLG51bGwsbnVsbCxudWxsLG51bGwsbnVsbCwxXSwiaHR0cHM6Ly93d3cua2JiLmNvbS8iLG51bGwsW1s4LCJFX1A4NVpsZnRIbyJdLFs5LCJlbi1VUyJdLFsxOSwiMiJdLFsxNywiWzBdIl0sWzI0LCIiXSxbMjksImZhbHNlIl1dXQLibraries & Utilities4
llms.txt
AI Policy & Governance
100%
2 evidence signals
HTML
/llms.txtText
OpenAI, Google, Microsoft, AmazonWebpack
Miscellaneous
75%
1 evidence signal
HTML
implied by Next.jsApollov3.14.0
JavaScript libraries
75%
1 evidence signal
JS Global
__APOLLO_CLIENT__ โ object(v3.14.0)Boomerangv1.766.60
JavaScript libraries
75%
2 evidence signals
JS Global
BOOMR โ object(v1.766.60)JS Global
BOOMR_mq โ object