30 technologies5 categories
overtons.com is built on Salesforce Commerce Cloud with Cloudflare and Google Tag Manager.
The frontend relies on Angular. Analytics are handled by Google Tag Manager and Google Analytics. Infrastructure includes Cloudflare and Cloudflare DNS.
Tech Stack Highlights
Core Platform2
Salesforce Commerce Cloud
Ecommerce
100%
20 evidence signals
Cookie
dw_dntCookie
dwsidScript
https://www.overtons.com/on/demandware.static/Sites-Overtons-Site/-/default/v1774784909015/js/lib/algolia/search-insights.min.jsScript
https://www.overtons.com/on/demandware.static/Sites-Overtons-Site/-/default/v1774784909015/js/main.jsScript
https://www.overtons.com/on/demandware.static/Sites-Overtons-Site/-/default/v1774784909015/js/vcn.jsScript
https://www.overtons.com/on/demandware.static/Sites-Overtons-Site/-/default/v1774784909015/js/tagmanager.jsScript
https://www.overtons.com/on/demandware.static/Sites-Overtons-Site/-/default/v1774784909015/js/lib/algolia/autocomplete-js/index.production.jsScript
https://www.overtons.com/on/demandware.static/Sites-Overtons-Site/-/default/v1774784909015/js/lib/algolia/autocomplete-plugin-query-suggestions/index.production.jsScript
https://www.overtons.com/on/demandware.static/Sites-Overtons-Site/-/default/v1774784909015/js/algolia/autocomplete-config.jsScript
https://www.overtons.com/on/demandware.static/Sites-Overtons-Site/-/default/v1774784909015/js/lib/algolia/instantsearch.production.min.jsScript
https://www.overtons.com/on/demandware.static/Sites-Overtons-Site/-/default/v1774784909015/js/algolia/instantsearch-config.jsScript
https://www.overtons.com/on/demandware.static/Sites-Overtons-Site/-/default/v1774784909015/js/algolia/index.jsScript
https://www.overtons.com/on/demandware.static/Sites-Overtons-Site/-/default/v1774784909015/js/algolia/insights-config.jsScript
https://www.overtons.com/on/demandware.static/Sites-Overtons-Site/-/default/v1774784909015/internal/jscript/dwanalytics-22.2.jsScript
https://www.overtons.com/on/demandware.static/Sites-Overtons-Site/-/default/v1774784909015/internal/jscript/dwac-21.7.jsstylesheet
/on/demandware.static/Sites-Overtons-Site/-/default/v1774784909015/css/global.cssstylesheet
/on/demandware.static/Sites-Overtons-Site/-/default/v1774784909015/css/affirmstyle.cssstylesheet
/on/demandware.static/Sites-Overtons-Site/-/default/v1774784909015/css/algolia/autocomplete-theme.min.cssstylesheet
/on/demandware.static/Sites-Overtons-Site/-/default/v1774784909015/css/algolia/instantsearch-reset-min.cssstylesheet
/on/demandware.static/Sites-Overtons-Site/-/default/v1774784909015/css/algolia/index.cssAlgoliav4.60.0
Search engines
75%
2 evidence signals
JS Global
algoliasearch → function(v4.20.0)JS Global
instantsearch → function(v4.60.0)Frameworks & Languages1
Angular
JavaScript frameworks
75%
1 evidence signal
HTML
<a href="/outdoor-gear/bikes-scooters-accessories/cycling-apparel" id="nav_item_cat_cycling-appAnalytics & Marketing15
Google Tag Manager
Tag managers
100%
3 evidence signals
HTML
googletagmanager.com/gtm.jsJS Global
google_tag_manager → objectJS Global
dataLayer → objectGoogle Analytics
Analytics
100%
3 evidence signals
Cookie
_gaScript
https://www.googletagmanager.com/gtag/js?id=G-V88JRNKH6N&cx=c>m=4e63p1h1Script
https://www.googletagmanager.com/gtag/js?id=DC-9825178&cx=c>m=4e63p1h1Facebook Pixelv2.9.285
Analytics
100%
3 evidence signals
Script
https://connect.facebook.net/signals/config/208912199685532?v=2.9.285&r=stable&domain=www.overtons.com&hme=12c8cdc903a327d6c396005880a21a0a6c955fe6b6fb47b10c9022424ec9b3ee&ex_m=101%2C194%2C143%2C22%2C69%2C70%2C136%2C65%2C64%2C11%2C151%2C87%2C16%2C130%2C123%2C72%2C75%2C129%2C148%2C153%2C8%2C4%2C5%2C7%2C6%2C3%2C88%2C98%2C154%2C159%2C208%2C59%2C175%2C176%2C52%2C264%2C30%2C71%2C220%2C219%2C218%2C23%2C32%2C100%2C58%2C10%2C60%2C94%2C95%2C96%2C102%2C126%2C31%2C29%2C128%2C125%2C124%2C144%2C73%2C147%2C145%2C146%2C47%2C57%2C119%2C15%2C150%2C42%2C251%2C252%2C250%2C26%2C27%2C28%2C45%2C137%2C74%2C109%2C18%2C20%2C41%2C37%2C39%2C38%2C80%2C89%2C93%2C107%2C135%2C138%2C43%2C108%2C24%2C21%2C115%2C66%2C35%2C140%2C139%2C141%2C132%2C131%2C25%2C34%2C56%2C106%2C149%2C67%2C17%2C142%2C111%2C78%2C63%2C19%2C82%2C83%2C112%2C81%2C33%2C280%2C201%2C190%2C191%2C189%2C283%2C275%2C49%2C202%2C104%2C127%2C77%2C117%2C51%2C44%2C46%2C110%2C116%2C122%2C55%2C61%2C50%2C53%2C97%2C152%2C1%2C120%2C14%2C118%2C12%2C2%2C54%2C90%2C62%2C114%2C86%2C85%2C155%2C156%2C91%2C92%2C9%2C121%2C99%2C48%2C133%2C84%2C76%2C68%2C113%2C103%2C40%2C134%2C0%2C79%2C36%2C105%2C13%2C157Script
https://connect.facebook.net/en_US/fbevents.jsJS Global
_fbq → function(v2.9.285)Microsoft Advertising
Advertising
100%
5 evidence signals
Cookie
_uetsidCookie
_uetvidScript
https://bat.bing.com/bat.jsJS Global
UET → functionJS Global
uetq → objectSegment
Customer data platform
100%
2 evidence signals
Script
https://cdn.segment.com/analytics.js/v1/NyjRSM72v3MU4b4X7YbmRceHTarY7szE/analytics.min.jsJS Global
__SEGMENT_INSPECTOR__ → objectAttentive
Personalisation
100%
5 evidence signals
Script
https://cdn.attn.tv/tag/4-latest/unified-tag.js?v=4-latest_26230b4f7eScript
https://cdn.attn.tv/growth-tag-assets/client-configs/7Fd.jsScript
https://cdn.attn.tv/overtons/dtag.jsJS Global
__attentive → objectJS Global
__attentive_domain → stringS
SendGrid
Email
100%
1 evidence signal
dns
DKIM selector: s1P
Proofpoint
Email
100%
1 evidence signal
dns
MX: mxa-00175601.gslb.pphosted.comCloudflare Browser Insights
Analytics
75%
2 evidence signals
Script
https://static.cloudflareinsights.com/beacon.min.js/vcd15cbe7772f49c399c6a5babf22c1241717689176015Script
https://static.cloudflareinsights.com/beacon.min.js/vcd15cbe7772f49c399c6a5babf22c1241717689176015VWO
Analytics
75%
2 evidence signals
JS Global
VWO → objectJS Global
_vwo_code → objectDynatrace
Analytics
75%
1 evidence signal
JS Global
dtrum → objectPinterest Conversion Tagv3.0
Analytics
75%
1 evidence signal
JS Global
pintrk → function(v3.0)S
Salesforce
CRM
75%
1 evidence signal
HTML
implied by Salesforce Commerce CloudYottaa
Tag managers
75%
1 evidence signal
Script
https://rapid-cdn.yottaa.com/rapid/lib/Kvo1P2M-61an2Q.jsConvertFlow
Analytics
75%
1 evidence signal
Script
https://js.convertflow.co/production/websites/47984.jsInfrastructure & Security6
Cloudflare
CDN
100%
3 evidence signals
Header
9e41c4c7b9de2546-SJCHeader
cloudflare: cloudflareCookie
__cf_bmForter
Security
100%
3 evidence signals
Cookie
forterTokenScript
https://ef400644e811.cdn4.forter.com/sn/ef400644e811/script.jsJS Global
ftr__startScriptLoad → numberC
Cloudflare DNS
PaaS
100%
1 evidence signal
dns
NS: lucy.ns.cloudflare.comCloudflare Bot Management
Security
75%
1 evidence signal
Cookie
__cf_bmcdnjs
CDN
75%
2 evidence signals
Script
https://cdnjs.cloudflare.com/ajax/libs/lazysizes/5.3.2/plugins/unveilhooks/ls.unveilhooks.min.jsScript
https://cdnjs.cloudflare.com/ajax/libs/lazysizes/5.2.2/lazysizes.min.jsipify
Geolocation
75%
1 evidence signal
Script
https://api.ipify.org/?format=jsonp&callback=getIPLibraries & Utilities6
Affirmv2
Payment processors
100%
2 evidence signals
Script
https://cdn1.affirm.com/js/v2/affirm.jsJS Global
_affirm_config → objectcore-js
JavaScript libraries
75%
1 evidence signal
JS Global
__core-js_shared__ → objectSentryv8.30.0
Issue trackers
75%
1 evidence signal
JS Global
__SENTRY__ → object(v8.30.0)PayPal
Payment processors
75%
1 evidence signal
XHR
https://www.paypal.com/targeting/graphql?disableSetCookie=trueLazySizes unveilhooks plugin
JavaScript libraries
75%
1 evidence signal
Script
https://cdnjs.cloudflare.com/ajax/libs/lazysizes/5.3.2/plugins/unveilhooks/ls.unveilhooks.min.jsNoibu
Issue trackers
75%
1 evidence signal
JS Global
NOIBUJS_CONFIG → object