20 technologies4 categories
redballoon.com.au is built on WordPress with Google Tag Manager and theTradeDesk.
Analytics are handled by Google Tag Manager. Infrastructure includes Amazon Route 53 and Cloudflare.
Tech Stack Highlights
Core Platform2
Salesforce Commerce Cloud
Ecommerce
100%
19 evidence signals
Cookie
dw_dntCookie
dwsidScript
https://www.redballoon.com.au/on/demandware.static/Sites-redballoon-au-Site/-/en_AU/v1773493417157/js/searchExample.jsScript
https://www.redballoon.com.au/on/demandware.static/Sites-redballoon-au-Site/-/en_AU/v1773493417157/js/vendor.jsScript
https://www.redballoon.com.au/on/demandware.static/Sites-redballoon-au-Site/-/en_AU/v1773493417157/js/main.jsScript
https://www.redballoon.com.au/on/demandware.static/Sites-redballoon-au-Site/-/en_AU/v1773493417157/js/bvHelpers.jsScript
https://www.redballoon.com.au/on/demandware.static/Sites-redballoon-au-Site/-/en_AU/v1773493417157/js/trackingUtm.jsScript
https://www.redballoon.com.au/on/demandware.static/Sites-redballoon-au-Site/-/en_AU/v1773493417157/js/feedbackCarousel.jsScript
https://www.redballoon.com.au/on/demandware.static/Sites-redballoon-au-Site/-/en_AU/v1773493417157/js/productTile.jsScript
https://www.redballoon.com.au/on/demandware.static/Sites-redballoon-au-Site/-/en_AU/v1773493417157/js/carousel.jsScript
https://www.redballoon.com.au/on/demandware.static/Sites-redballoon-au-Site/-/en_AU/v1773493417157/js/trackingEinstein.jsScript
https://www.redballoon.com.au/on/demandware.static/Sites-redballoon-au-Site/-/en_AU/v1773493417157/internal/jscript/dwanalytics-22.2.jsScript
https://www.redballoon.com.au/on/demandware.static/Sites-redballoon-au-Site/-/en_AU/v1773493417157/internal/jscript/dwac-21.7.jsstylesheet
/on/demandware.static/Sites-redballoon-au-Site/-/en_AU/v1773493417157/css/global.cssstylesheet
/on/demandware.static/Sites-redballoon-au-Site/-/en_AU/v1773493417157/css/modulebuilder.cssstylesheet
/on/demandware.static/Sites-redballoon-au-Site/-/en_AU/v1773493417157/css/homePage.cssstylesheet
/on/demandware.static/Sites-redballoon-au-Site/-/en_AU/v1773493417157/css/carousel.cssstylesheet
/on/demandware.static/Sites-redballoon-au-Site/-/en_AU/v1773493417157/css/starrating.cssstylesheet
/on/demandware.static/Sites-redballoon-au-Site/-/en_AU/v1773493417157/css/searchExample.cssWordPress
CMS
75%
1 evidence signal
HTML
<img src="https://modulebuilder.wpenginepowered.com/wp-content/Analytics & Marketing11
Google Tag Manager
Tag managers
100%
3 evidence signals
HTML
googletagmanager.com/gtm.jsJS Global
google_tag_manager โ objectJS Global
dataLayer โ objecttheTradeDesk
Advertising
100%
3 evidence signals
Script
https://js.adsrvr.org/up_loader.1.1.0.jsJS Global
TTDUniversalPixelApi โ functionJS Global
ttd_dom_ready โ functionM
MailChimp
Marketing automation
100%
1 evidence signal
dns
DKIM selector: k1G
Google Workspace
Email
100%
1 evidence signal
dns
DKIM selector: googleM
Microsoft 365
Email
100%
1 evidence signal
dns
MX: redballoon-com-au.mail.protection.outlook.comM
Mandrill
Email
95%
1 evidence signal
dns
SPF includes mandrillapp.comM
Mailgun
Email
95%
1 evidence signal
dns
SPF includes mailgun.orgGoogle Optimize
A/B Testing
75%
1 evidence signal
Script
https://www.googleoptimize.com/optimize.js?id=OPT-M36G3N6Segment
Customer data platform
75%
1 evidence signal
JS Global
__SEGMENT_INSPECTOR__ โ objectS
Salesforce
CRM
75%
2 evidence signals
HTML
implied by Salesforce Commerce Clouddns
SPF includes salesforce.comYieldify
Personalisation
75%
1 evidence signal
Script
https://td.yieldify.com/yieldify/code.js?w_uuid=f32e7d52-9f98-4529-9876-3296e0a20739&k=1&loca=https://www.redballoon.com.au/Infrastructure & Security3
A
Amazon Route 53
PaaS
100%
1 evidence signal
dns
NS: ns-40.awsdns-05.comCloudflare
CDN
75%
1 evidence signal
Header
9dc50e2e9941f903-SYDNginxv1.23.1
Web servers
75%
1 evidence signal
Header
nginx(?:/([\d.]+))?\;version:\1: nginx/1.23.1Libraries & Utilities4
Webpack
Miscellaneous
75%
1 evidence signal
JS Global
webpackJsonp โ objectcore-js
JavaScript libraries
75%
2 evidence signals
JS Global
__core-js_shared__ โ objectJS Global
_babelPolyfill โ booleanBabel
Miscellaneous
75%
1 evidence signal
JS Global
_babelPolyfill โ booleanPlyr
Video players
75%
1 evidence signal
JS Global
Plyr โ function