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Detected Technologies

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37 technologies5 categories

variety.com is built on WordPress with Google Tag Manager and Google Analytics. It ranks #2,917 globally.

The frontend relies on Bootstrap. Analytics are handled by Google Tag Manager and Google Analytics. Infrastructure includes Amazon Route 53 and Amazon S3.

Tech Stack Highlights

wordpress.org logoWordPressCMS
P
PostmarkEmail
S
SendGridEmail
M
Microsoft 365Email
G
Google WorkspaceEmail

Core Platform1

wordpress.org logo
WordPressv6.7.4
CMS
100%
4 evidence signals
HeaderWordPress: WordPress VIP <https://wpvip.com>
HTML<link rel="apple-touch-icon" sizes="180x180" href="https://variety.com/wp-content
HTML<link rel="apple-touch-icon" sizes="180x180" href="https://variety.com/wp-content/
Meta Tag<meta name="WordPress(?: ([\d.]+))?\;version:\1" content="WordPress 6.7.4">

Frameworks & Languages1

getbootstrap.com logo
Bootstrap
UI frameworks
75%
1 evidence signal
Scripthttps://cdn.browsiprod.com/bootstrap/bootstrap.js

Analytics & Marketing24

tagmanager.google.com logo
Google Tag Manager
Tag managers
100%
3 evidence signals
HTMLgoogletagmanager.com/gtm.js
JS Globalgoogle_tag_manager → object
JS GlobaldataLayer → object
analytics.google.com logo
Google Analytics
Analytics
100%
2 evidence signals
Scripthttps://www.googletagmanager.com/gtag/js?id=G-S6DEFT20P4&ver=6.7.4
JS Globalgtag → function
H
HubSpot
Marketing automation
100%
1 evidence signal
dnsDKIM selector: hs1
K
Klaviyo
Marketing automation
100%
1 evidence signal
dnsDKIM selector: kl
M
MailChimp
Marketing automation
100%
1 evidence signal
dnsDKIM selector: k1
C
Customer.io
Marketing automation
100%
1 evidence signal
dnsDKIM selector: cio
R
Resend
Email
100%
1 evidence signal
dnsDKIM selector: resend
G
Google Workspace
Email
100%
1 evidence signal
dnsDKIM selector: google
M
Microsoft 365
Email
100%
1 evidence signal
dnsMX: variety-com.mail.protection.outlook.com
S
SendGrid
Email
100%
1 evidence signal
dnsDKIM selector: s1
P
Postmark
Email
100%
1 evidence signal
dnsDKIM selector: pm
S
Salesforce
CRM
95%
1 evidence signal
dnsSPF includes salesforce.com
A
Amazon SES
Email
95%
1 evidence signal
dnsSPF includes amazonses.com
advertising.amazon.com logo
Amazon Advertising
Advertising
75%
1 evidence signal
Scripthttps://config.aps.amazon-adsystem.com/configs/3157
business.linkedin.com logo
Linkedin Ads
Advertising
75%
1 evidence signal
HTML<img height="1" width="1" style="display:none;" alt="" src="https://px.ads.linkedin.com
business.linkedin.com logo
Linkedin Insight Tag
Analytics
75%
1 evidence signal
JS Global_linkedin_partner_id → string
developers.google.com logo
Google Publisher Tag
Advertising
75%
1 evidence signal
Scripthttps://securepubads.g.doubleclick.net/tag/js/gpt.js
rubiconproject.com logo
Rubicon Project
Advertising
75%
1 evidence signal
XHRhttps://fastlane.rubiconproject.com/a/api/fastlane.json?account_id=11714&site_id=542586&zone_id=3357136&size_id=2&alt_size_ids=55%2C57&p_pos=atf&eid_liveintent.com=25-ILv7gjUYMOQ0TsBQUXWM3AYr025N8IZHI
www.cxense.com logo
Cxense
Personalisation
75%
2 evidence signals
Scripthttps://cdn.cxense.com/cx.js
Scripthttps://cdn.cxense.com/cx.cce.js
piano.io logo
Piano
Personalisation
75%
1 evidence signal
Scripthttps://cdn.tinypass.com/api/tinypass.min.js
www.liveintent.com logo
LiveIntent
Email
75%
1 evidence signal
XHRhttps://idx.liadm.com/idex/did-005n/any?duid=b3d64d7070a1--01kh2vghhj3e138xjaf6kxjjan&did=did-005n&cd=.variety.com&pu=https%3A%2F%2Fvariety.com&resolve=nonId&resolve=bidswitch&resolve=fpid&resolve=ind
skimlinks.com logo
Skimlinks
Affiliate programs
75%
1 evidence signal
Scripthttps://s.skimresources.com/js/87443X1540253.skimlinks.js
www.teads.com logo
Teads
Advertising
75%
1 evidence signal
XHRhttps://a.teads.tv/hb/bid-request
www.adlightning.com logo
Ad Lightning
Advertising
75%
3 evidence signals
Scripthttps://tagan.adlightning.com/penske/bl-c7ca5a2-6a4bc363.js
Scripthttps://tagan.adlightning.com/penske/b-7324821-238db391.js
Scripthttps://tagan.adlightning.com/penske/op.js

Infrastructure & Security7

A
Amazon Route 53
PaaS
100%
1 evidence signal
dnsNS: ns-1716.awsdns-22.co.uk
www.onetrust.com logo
OneTrust
Cookie compliance
75%
5 evidence signals
Scripthttps://cdn.cookielaw.org/scripttemplates/otSDKStub.js
Scripthttps://cdn.cookielaw.org/opt-out/otCCPAiab.js
Scripthttps://cdn.cookielaw.org/scripttemplates/otSDKStub.js
Scripthttps://cdn.cookielaw.org/scripttemplates/otSDKStub.js
Scripthttps://cdn.cookielaw.org/opt-out/otCCPAiab.js
www.rfc-editor.org logo
HSTS
Security
75%
1 evidence signal
Headermax-age=300
nginx.org logo
Nginx
Web servers
75%
1 evidence signal
Headernginx(?:/([\d.]+))?\;version:\1: nginx
aws.amazon.com logo
Amazon S3
CDN
75%
2 evidence signals
Scripthttps://s3-us-west-2.amazonaws.com/jsstore/a/150HYDN/ge.js
Scripthttps://pmc-pp-tou.s3.us-west-1.amazonaws.com/privacy-notice.js?ver=1
wpvip.com logo
WordPress VIP
PaaS
75%
1 evidence signal
Header^WordPress VIP|wpvip\.com: WordPress VIP <https://wpvip.com>
aws.amazon.com logo
Amazon Web Services
PaaS
50%
1 evidence signal
HTMLimplied by Amazon S3

Libraries & Utilities4

underscorejs.org logo
Underscore.jsv1.13.7
JavaScript libraries
75%
1 evidence signal
Scripthttps://variety.com/wp-includes/js/underscore.min.js?ver=1.13.7
github.com logo
core-js
JavaScript libraries
75%
1 evidence signal
JS Global__core-js_shared__ → object
permutive.com logo
Permutive
Miscellaneous
75%
1 evidence signal
JS Globalpermutive → object
www.getadmiral.com logo
Admiral
Miscellaneous
75%
1 evidence signal
JS Globaladmiral → function

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